奥義
Create your
own “Story in Japan.”
Rich tour experiences
await you.
OUGI presents a deep tour experience.
You can interact with the local nature,
people, and culture there.
日本の物語を感じる
贅沢な旅をしよう
OUGIとは
About OUGI
OUGI defines ourselves as a travel creation company.
Unlike normal travel companies, we present “authentic Japan” experience as a tour, by (re-)producing the unique local cultures with both the Japanese top creators and local people.
We aim to provide the immersive opportunities of Japanese traditions to those who are interested in Japanese culture.
Japanese culture is unique, because is based on the diversity and richness of the nature and the interwoven lifestyle. To “the core of Japanese culture”, which is known as “奥義 (OUGI)”
in Japanese, would you depart on a journey?
企業理念
Corporate Identity
Mission
Revitalise Japanese locals by the power of entertainment
The power of Japan is based on its culture and entertainment that is acknowledged by people in the world. OUGI Inc. defines that Japanese culture is described as stories and reality which people feel in history, culture in each part of Japan alongside the flow of four seasons.
OUGI discovers hidden historical assets, content, stories and tales in the region, and develops Re&Co-Creation with the locals. In other words, instead of just selling the local assets, by collaborating with top creators, we will polish raw stones to the hidden gems. This is our process to create an experiential tour as “Story in Japan." The provoked emotions among participants will be greater than those made by AI and systems.
OUGI believes that the power of culture revitalises Japan. If each areas’ charms in the culture turned into high quality entertainment, it would revitalise the unique local industries.
As creators who are leading the new era and make Japan better, OUGI presents “the core” which is know as 奥義(ougi) in Japanese.
Vision
The content holder in tourism industry
We aim to take a unique position in tourism industry, which cannot be followed by AI nor foreign companies. We are producing and co-creating hidden gems with local people and assets as our experiential tours.
Value
Create & sell experiential tours to attract foreign visitors
- With top Japanese creators, we present experiences where participants can enjoy the beauty of Japan in multiple areas beyond the language barrier.
- To address the overtourism, we aim to create and provide experiences that will generate sustainable economic returns to multiple regions.
- We aim to attract high range inbound visitors to Japan, who bring a high economic return, and nurture them to become repeaters and core fans of Japanese culture.
旅への想い
Tour Concept
Luxurious travel
to touch untold "stories in Japan."
It is said that the trend in tourism consumption has been shifting significantly from things to experiences. However, the activities and entertainments in Japan are limited to one for all experiences, which is not the high-end experience.
The concept of OUGI’s tours is presenting a “Story in Japan,” which means providing authentic Japanese cultural experiences by discovering its origin and core with the locals. OUGI develops local experiences as our high quality tours, and provides them to those who value such immersive and cultural experiences. The characterful and personalised experiences make our tours luxurious.
OUGI would like to invite you to touch the core of Japanese culture, and realise its variety and depth. We believe you would visit Japan repeatedly because of its charm. We hope that every time you visit, you will enjoy the untold different stories in Japan.
Feel the variety of culture in Japan
日本各地の物語を基に
日本の源流を発見する
それぞれの
贅沢な旅
主要メンバー
Members
Storytellers of your “Stories in Japan”
太田高揚
Takaaki Ota
Produced numerous large projects by synthesizing his creativity & strategy. Based on his experience, developed the business combining local charm and entertainment.
鈴木雅己
Masami Suzuki
Held several director roles in JTB group, the major travel company group in Japan. Led the frontier of the Japanese travel market as a professional of tourism & regional revitalisation.
高橋耕平
Kohei Takahashi
After experiencing a CEO at the company of promotion to the Chinese market, cross-border e-commerce and inbound sales support, became CSO of OUGI. Expertised in inbound marketing.
会社概要
Company Overview
- Corporate Name
- OUGI Inc.
- Director
- Takaaki Ota
- Head office
- 1st Floor Crescent Hills, 4-13-9 Minamiaoyama, Minato-ku, Tokyo
〒107-0062 - Date of incorporation
- 15 February 2023
- Capital
- 19,000,000 JPY
- Affiliated Travel Agency Association Name
- Japan Association of Travel Agents (JATA) (a Regular Member)
- Business details
-
- Consulting business related to tourism and regional revitalization
- Sale of local specialty products and other goods
- Management of tourism, regional revitalization and restaurants and stores
- Retail and wholesale of alcoholic beverages
- Travel operating services under the Travel Agency Act
- Travel agency business under the Travel Agency Act
- Digital marketing business
- Research, development, and sale of digital technology for automobiles
- Management of music copyright, development, planning and production of the use of musical works, and publication of musical works
- Planning, development, and sale of software applying augmented reality (AR) and virtual reality (VR) technology
- Planning, production and operation of media businesses, and information processing and information providing services related to media businesses
- Operation and management of theaters, concert halls, sports education facilities, restaurants, accommodation facilities, stores, etc.
- Any and all other activities ancillary to the above
Contact
Please send any inquiries to us via the contact form,
including tailor-made tours, interview requests and collaboration.